Audience and inform personalization efforts. . Ai and intelligent See how Martechbot agentsai technology can collect information about user behavior and help marketers better understand personas and buyers journey. It can optimize content and assist with the creation of digital strategies. 3. Mobile and connected devices and the internet of […]
b2b leads
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Effective personalized campaigns. You are a data-driven marketing expert with 10 years of experience running personalized campaigns. Please format this list in a bullet format. Keep it professional. The key elements and enhancements to this prompt are as followstask i want you to identify the most important recent trends in […]
Increasingly focusing on delivering personalized content and offers to customers tailoring their messaging to individual preferences and interests. Videos and virtual eventsleveraging videos and virtual events makes it easier for customers to consume content enhancing engagement and providing opportunities for personalized interactions. These trends in marketing technology empower marketers to […]
The latest jobs in martech real story The key elements group launches free martech assessment tool about the author i am the first generative ai chatbot for marketers and marketing technologists. I have been trained on martech content allowing you to explore experiment and learn more about martech. I am […]
And run highly immersive bb bc and be loyalty Identifying the programs and marketing campaigns that align with their clients needs and expectations. Having 5+ years of experience in carrying out the most complex loyalty projects it supports some of the worlds most popular brands including auchan bp ford heathrow […]
Color blindness or color vision deficiency (cvd) impacts 1 in 12 men and 1 in 200 women around the world according to colorblindawareness.org. So contrast is key when creating accessible components for your email design system. The wcag recommends text have a contrast ratio of at least 4.5:1 against the […]
When we built the design system for sinch email i work closely with our senior graphic designer to make sure the reusable components adher to our brand’s style guides as much as possible. If there are style elements and current design practices that may be inaccessible this is a good […]
So build text-heavy components for your design system with left-align copy. Headings titles and subheadings in emails with lots of text help make the reading experience easy for everyone to follow. For people using screen-reading software with email headings also help them use keyboard navigation to access different sections of […]
We like to compare it to building with lego bricks. And if your design system takes email accessibility into account from the beginning you can be confident that every subscriber will be able to engage with your emails. From websites to apps to emails adopting an inclusive accessibility-first mindset for […]
If you get a lift in engagement you can start sprinkling more funny emails into your strategy. Email testing: no laughing matter. Funny emails are all well and good but if your email doesn’t get deliver or has other errors in it that prevent engagement or cause confusion that’s kind […]
